I do like and totally agree with the campaign! As a designer I have been using paper and I am always aware not to waste it! However, in reality my problem Today is to convince United Miles Plus to accept my PDF ticket as a receipt to credit my miles, issued by their own airline partner in Brazil. They want me to print and send it snail mail. Talk about mismanagement and waste of resources. I am feeling frustrated and obligated to comply. From my position I cannot argue since it takes a month to get an answer from them.
Since 2010 AIIM Association for Information & Image Management international runs its #WPFD World Paper Free Day initiative. World Paper Free Day is always on the fourth Thursday in October - this year Oct. 24. Please join the #WPFD World Paper Free Day initiative # Facebook http://on.fb.me/FB_WPFD # Google+ http://bit.ly/GplusWPFDThe event page for this years #WPFD is here # Facebook http://bit.ly/WPFD-paperless# Google+ http://bit.ly/WPFD-Gplus
Practically it is not possible to switch to paperless work without document encription.
Paper is becoming more and more irrelevant as technology evolves and finds better ways to replace it. While the physical stuff still has a place ...
I am officially on-board! --> http://bobstanke.com/blog/going-paperless-in-2013
Bob... going paperless is most defiantly not the answer. Check this short presentation out re environmental issues and costs involved. Some of the facts raised below may also change your mind.http://www.youtube.com/watch?v=h1WmcQc8Nmk
it is compost
No irony that this "short presentation" was not printed and instead put out in digital form? Or that this discussion is not happening on paper? Hmm.
Let’s consider the facts:Google’s own environmental impact is astounding (1).• Google uses 2.3 billion kilowatt-hours of electricity a year. This would power 207,000 US homes for one year, or about 41 Empire State Buildings.• Data centre power use accounts for roughly 2 per cent of the US's annual electricity consumption.• For every kilowatt-hour used for computing in a typical data centre, nearly a whole additional kilowatt-hour is used for running cooling and heating systems.• 100 searches on Google is equivalent to burning a 60 watt light bulb for 20 minutes, using 0.03Kwh electricity and 20 gms of carbon dioxide.• 100 minutes of YouTube video is equivalent to burning a 60 watt light bulb for 13 minutes, using 0.02 Kwh of electricity and 13 gms of carbon dioxide.• Every gmail user uses 2.2Kwh energy every year and generates 1.2kg of carbon dioxide.Greenpeace (2) highlights that E-waste is now the fastest growing component of the municipal solid waste stream. In Europe e-waste is increasing at three to five percent a year, almost three times faster than the total waste stream. The amount of electronic products discarded globally has skyrocketed recently, with 20-50 million tonnes generated every year. Electronic waste (e-waste) now makes up five per cent of all municipal solid waste worldwide.Studies (3) have reached the conclusion that document reading, if intended to be read more than once or by several people, may be more environmentally friendly if printed.A New York Times recent article (4) revealed the extraordinary impact electronic communication is having on the environment.In the United States, more trees are grown than are harvested and the volume of trees growing on US forestland has increased 49% over the last 50 years (5). The amount of US forestland has remained essentially the same for the last 100 years at about 750 million acres, even though the US population tripled during the same period (6). Forest cover in Europe is now 30% larger than in 1950 and has been increasing by 1.5 million soccer fields every year.Let’s remember that paper is made from wood, a sustainable and renewable product that is an increasingly valuable resource for the creation of a vast range of sustainable products. Responsibly managed forests are a critical resource that benefit the environment and also provide wood and wood by-products that are now seen as a preferred material as society tries to reduce its reliance on fossil fuels. It takes energy to produce paper but most of it is renewable and, as an example, over 65% of the energy used to make pulp and paper in the US, and 54% in Europe, originates from renewable biomass (7, 8).So, before encouraging people to go paperless, and particularly inferring that electronic services are better for the environment, Google and others need to examine their own impacts and perhaps might reflect that, on balance, print and paper can be a sustainable way to communicate.In reality we live in an increasingly digital world and electronic and paper based communication coexist. Each has environmental impacts and it would be helpful, and more honest with consumers, if organisations would not try to differentiate their products and services on the basis of spurious and unattributed environmental claims. Such Greenwash marketing is not only damaging to corporate reputations but also increasingly, we consider, in flagrant disregard of advertising standards such as those of the U.S Federal Trade Commission and DEFRA (UK) (9, 10).
Just coming to your point about more trees being grown in the US than are being consumed... The majority of the US doesn't use trees from its own country. They cut down masses of South American, Caribbean and Pacific forests more than anything else. The amount of paper the US uses is astounding.Perhaps the paperless project wouldn't be particularly efficient in the USA, but look around the world. Technology is reaching more people every day, and this project could have wonderful effects for international countries. Just wanted to make a point, I love this idea.
Anonymous: Not a very tight argument you make, just listing a bunch of facts. What's glaringly missing from your post is how much energy use gets AVOIDED by using electronic means. For example, you state "100 searches on Google is equivalent to burning a 60 watt light bulb for 20 minutes, using 0.03Kwh electricity and 20 gms of carbon dioxide." So? Those searches can avoid the use of much more fuel than .03Kwh. Example: I don't get in my car to go to library to look something up in a paper book. Or, I don't drive across town to a store only to find out it's closed. (I Googled the closing time before leaving.) An on, and on...
Paperless is quite clearly not the answer. If people want more paper, more trees are planted (which is what's happening). How is planting more trees bad ?
I won't repeat the stats stated above. That post is right on.Clearly this effort, while well intentioned, is misdirected. The impact of such an initiative would be devastating to the paper industry, which is replanting trees at a rate that far exceeds usage, killing jobs in communities across the country.Perhaps Google should direct this energy to cleaning up their own act and the pollution that goes with digitally managed documents. At least paper is totally renewable and a printed document has a one time foot print. Not so much for the hazardous waste created by the Google and similar server farms. Start that campaign and you will have massive support.
Paperless is not the answer. Printing Industries of America has spent time and resources putting together a tool that can be used to dispel the many misconceptions about our industry. This campaign is called The Value of Print. It contains a flip-book that can be used by anyone to understand the issues and dispel the myths. It has four sections: Misconceptions, which gives responses to the common misconceptions about print; Effectiveness, which gives statistics on how print is an effective part of the marketing mix and how people still prefer print; By the Numbers, which discusses the importance of the industry and its large economic footprint; and Resources, which lists websites where more information on the subject can be found. Michael Makin, President and CEO, Printing Industries of America, encouraged the U.S. printing industry to reject a call by Google to "Go Paperless in 2013" in an open letter to Google CEO Larry Page and Chairman Eric Schmidt. Click here to view the letter: http://prnt.in/ZXr
I completely understand that you are looking to promote your products and services however you are going about it the wrong way. Saying "Don't print, save a tree" is like saying "Don't eat corn, save a stalk." It just doesn't work like that. Paper is made from trees and trees are farmed in sustainable forests. If you stop using paper, farmers will stop growing trees. Please find a better way to promote your services.
We received a mail piece from Google wanting us to buy some AdWords. If Google wants no paper then how will they advertise their own products and services? Google's own ZMOT study says that 44% of the stimuli that leads individuals to search online comes from printed materials (posters, billboards, magazine ads, etc). Is Google willing to loose that much of their business?Let’s see, to make an electronic device requires mining and refining of dozens of minerals and metals, as well as the use of plastics, hydrocarbon solvents, and other non-renewable resources. And, when paper is made you plant a tree. The trees, by the way, soak up C02.Which one has a bigger impact on the environment?
Google Drive is so cool!
Google, your Hypocrisy is palpable!!
I am NOT ONBOARD-PAPER IS GOOD. Campaigns like this perpetuate a myth about how the paper and wood industry works. Killing a tree and burning some coal or oil is the choice. At least paper is a renewable resource. Coal, Oil and gas are finite.
If going paperless is not the answer, I don't see how going paper is. Email is replacing snail-mail/faxes, PDF for books, E-signature for docs, and the list goes on and on. These are real demands and solutions in this world today.Definitely poor choice of words on Google's part but the "U.S. printing industry" needs to come up with other demands. E-waste & Energy consumption are major issues and need to be addressed. I don't think Google is the only one at fault. All the conglomerates (Microsoft, Amazon, Facebook, Samsung, Sony, Motorola, etc) need to step up and clean this up.
NO-O-O-O-O...I love paper!!! And when my email accounts were hacked, I lost all electronic documents and information and contacts that were not printed out on PAPER! Not everything has to be on paper, but it's crucial to have hardcopy backups of some things!
Can you imagine how long this discussion would take if it were conducted on paper? The drafting, redrafting, the final typed copy, the envelope, stamps, post van fuel, aircraft fuel and maintenance and (wo)man-power to get it all typed up and collated then printed out again in a consolidated format. Then on to distribution of the final article to be delivered to everyone who may be interested in the topic. Then someone wants to make another comment and we start it all over again!Yes paper has a place - but to often we print things out "just in case" and stick in a filing cabinet or drawer. The cost of storing this unneeded paper is tremendous not just to the real estates value on the foot print of the cabinets but also to the lives of those of us that thing it is important. I would love to embrace a paperless society and free myself of the clutter, the toner, the paper jams, the storage of blank paper, the storage printed paper, the stress of managing paper and the fear of losing the scrap of paper with a hurried written telephone number of someone you love.
u can remove paper from offices....What about TOILETS!!!! seriously i am thinking...
So far, I think you have presented the best argument yet for paper!Above, the paper AstroTurfers have been asked more than once to provide the same cost estimates for doing things on paper that correspond to the inflated numbers they give for doing it electronically. Silence.It's too bad that printing presses are being idled by modern electronics, but that's the cost of progress.It will be a long long time before our need for paper and the printing that sometimes goes along with it is reduced to zero. In the mean time it is probably wise for those in the printing industry to make themselves as efficient as possible. There is a lot of room for improvement there as well. Maybe best to get your own house in order before spending money on lobbyists and PR people.
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I was quite efficient using one email address at Gmail, Hotmail, and Yahoo for three different areas of my business. One day I sign in to my Yahoo account, proceed to my Hotmail account, intending to move on to my Gmail account. This procedure gives me three open tabs at the top of the screen, allowing me to lose the toolbar header at the top of the page, increasing the available viewing area on my netbook 10.1 inch screen. I have used this system for months, had ease of access, and doing quite nicely as far as access to various accounts and emails goes. I started to sign-in to Hotmail and there was a follower message from Yahoo telling me about some universal ID signin thing. Before I know it, my Hotmail account, and eight years of emails, photos, addresses,etc., are gone. Lost forever. The lady at the "Support" number was no help at all. It remains gone. Had I used more paper, I might have had at least part of this info to access today. I recall a conversation I had twenty some years ago, a man says computers and electronics will replace the printed word. We will no longer need printing presses, etc. He went on like this for a while, and another fellow says, "Oh yeah? Fax me a beer." We will always need the printed page. Trees are being renewed as we speak. Life will go on. When the planet gets tired of people, it will shrug us off, and it will continue. Amen and amen.
I will be great to add to Google Drive an app like Onenote or Evernote, with offline access from any device with inking properties.